The Founder

"The Founder" follows the remarkable journey of Erin, the visionary owner of Kinder Surprise Antiques, as she transforms a remote Saskatchewan town into a haven for vintage treasures and unique finds.

At just 20 years old, Erin finds herself far from her native New Zealand, navigating the quaint landscapes of Saskatchewan while working odd jobs and tending to sheep with her husband. Initially, she views Saskatchewan as slow-paced and remote, longing for the excitement of foreign lands. However, Erin's perspective undergoes a profound shift as she discovers the hidden potential within her surroundings.

Driven by her entrepreneurial spirit and unwavering determination, Erin devises a plan to breathe new life into the seemingly ordinary town. Located six kilometers east of Davidson, Kinder Surprise Antiques emerges as a beacon of charm and nostalgia, offering visitors a journey through time with its eclectic collection of vintage treasures.

With her keen eye for unique pieces and unwavering commitment to her vision, Erin transforms Kinder Surprise Antiques into more than just a store—it becomes a destination, a testament to her passion for preserving the past and celebrating the beauty of nostalgia.

As "The Founder" unfolds against the backdrop of soulful music, viewers are invited to embark on a journey alongside Erin, witnessing the magic of Kinder Surprise Antiques and the transformative power of one woman's determination to turn her dreams into reality. Through her inspiring story, Erin proves that even in the most unexpected places, greatness can be found for those who dare to dream and take bold steps toward their vision.

Client: Kinder Surprise Antiques x LMNO

Role: Director / DP / Editor